Matty D. Media was born in 2015 in Lawrence, Kansas with a belief that local business benefits from broadcast-quality video production. Thanks for taking a moment to learn more about the spirit of what we do with human-centered video production that keeps producing for Kansas and beyond.
Matty D Media’s Mission Statement
We are inspired the independent spirit of entrepreneurs. Mom and Pop shops inspire us. They steer local economies. Our target audience include small business owners who feel their employees are worthy of a short documentary.
Matty D. Media is an independent video production company. We are committed to local businesses and organizations whose stories motivate others. In a media landscape full of stock images and recycled GIFs, we dare to make your message truly unique. We enable people who are willing to present themselves authentically. Our video service focuses on the people, products and process of the companies we serve.
How to gain a competitive advantage with video marketing
Our company also believes in loyalty to our clients. Unlike many advertisers, we don’t stockpile clients from the same business category. If we produce content for one car dealership in town, we won’t produce content for its competitor across town. Our goal is to give our clients a competitive advantage. That advantage is lost if we hand to same formula to the competitor.
Capabilities of the Business
Our business services center around video production and video editing. We specialize in field video production work to capture small businesses and organizations in action. Our services include documentary, short film, TV commercial, production of social media ads, and other video production for inbound marketing and digital marketing purposes. Our core service is rooted in recording, editing, and writing for video.
How video editing syncs with your brand messaging
Do the videos for your brand look as professional as they should? Matty D. Media can help change that for good. Video editing is a core service that Matty D. Media provides. It is an art. It’s also an exercise in editorial judgement. Our video producers are very intentional about what leads the video, but also what gets cut out. The target audience is always top of mind. We edit to include key talking points and visuals that deliver the point.
Our video editing makes clients look even better than they already do. We can remove the “ums,” “ahs,” and pauses that happen during natural speech. The final video presents your story in a clear, focused, and visually engaging way.
Editing can also help a company handle difficult or sensitive topics. Your concerns become our concerns. We follow all company rules related to privacy and compliance. Before a video is published, marketing managers, agencies, and company leaders can review it and share their ideas.
Our editing process can include input from many people. We can also manage the project with very little guidance when needed. Years of editorial experience help us make smart choices on behalf of every client.
Want to learn more about Matty D. Media’s video editing process? Click here to see how we manage client revisions during the video edit.
Who can you trust as a contributor to your social media content?
Although our core services are centered on video production for small business, we also serve as a contributor on social media. We don’t advertise ourselves as a full service social media marketing agency. However, our producers can upload content directly to social media channels on behalf of the client and serve as a contributor. For example, we are editors for a growing number of our clients’ Facebook pages.
We do not handle film transfers, VHS, DVD, or any other archival service of tangible goods. Sorry, we also do not offer wedding videography services.
Clients
Video marketing for Douglas County, Kansas brands
We work with farmers, ranchers, plumbers, personal trainers, chefs, chiropractors, universities and hospitals. Our portfolio also includes work with organizations and nonprofits. If you live in Lawrence, Kansas, you may have seen our videos produced for social media. We created videos for The University of Kansas, K-State, The Lawrence Memorial Hospital Endowment Association, Kaw Valley Farmers Markets, John Deere, Deciphera Pharmaceuticals, and many other brands you know and trust in Kansas.
Documentary filmmaker in Northeast Kansas
In 2016, we produced a short documentary about Mexican-American migration to Topeka, Kansas. The documentary was later approved for programming on PBS.
Please read director’s notes from our biggest productions. Those behind-the-scenes accounts are shared in our website’s case studies section.
History
Why Matt DeSarle launched Matty D. Media
In 2015, television producer Matt DeSarle left the newsroom to launch Matty D. Media. After 10 years in TV, he was ready to help small business owners use the growing power of social media. His professional standards raised the production value of the videos that local brands were sharing online.
The company began with Matt interviewing business owners throughout Lawrence, Kansas. Since childhood, his friends have called him “Matty D.” He encouraged clients to use the nickname because it helped create a relaxed setting. After all, there is less pressure to perform for the camera when you feel like you are talking with a friend. That comfort allows people to speak from the heart—and viewers can sense the difference.
That friendly approach inspired the name Matty D. Media. Today, our mission remains the same: to provide a trusted, approachable director behind the camera who works on the client’s behalf. You can even call us by our nickname, Matty D.
